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Kith for Wilson 2023
Kith reprises its partnership with Wilson to create an extensive tennis collection for men and women—modernizing Wilson’s rich heritage through the Kith lens.
This elevated assortment features on and off-court apparel, sporting goods, and accessories—timed to coincide with peak clay tennis season. The color palette highlights a range of red, white and blue hues inspired by the French setting in which the campaign was shot.
Discover a variety of lifestyle and performance styles in our men’s offering. Standouts include the Coaches Jacket, Court Panelled Track Jacket, and the Cable Sweater Polo. The Kith for Wilson Coaches Jacket, a reimagined signature crafted from heavyweight Italian Manteco wool, highlights a co-branded chenille patch logo at the chest and custom racquet design embroidery at the back. The Court Panelled Track Jacket features a vibrant color-blocked design and is elevated with Kith for Wilson embroidery at the chest—all constructed from water-resistant nylon fabrication. The Cable Sweater Polo, a technical tennis staple, is crafted from moisture-wicking blended yarn and is finished with a custom Kith for Wilson logo on the chest. Technical on-court apparel, including engineered seamless polos, shorts, tees and athletic compression shorts, rounds out the assortment.
Our women’s collection predominantly focuses on performance-driven silhouettes designed through a lifestyle lens. Each piece is crafted from technical fabrications for optimal on-court performance, executed in the collections’ shared custom palette. Standouts include the Pro Staff Dress and the Essex Sweater Polo. The sophisticated Pro Staff Dress–offered in blue and black colorways—is crafted from a high-performance nylon blend and features contrasting piping along the shoulders and neckline. The Essex Sweater Polo is a quick-drying, high-performance knit that exudes elegance on and off the court. More technical styles include seamlessly constructed bra tops, form-fitting bike shorts, co-branded sweatbands, and pleated tennis skirts.
The collection’s accessories include four collaborative tennis racquets, each redesigned in the Kith Palette and fortified with Wilson’s unparalleled innovation and craftsmanship. These racquets include each of Wilson’s performance racquet franchises—the Pro Staff, Ultra, Blade, and Clash. Additional sporting goods include co-branded tennis balls offered in two colorways, racquet covers, premium leather racquet bags, backpacks, dampeners, headwear, and more.Beyond the collection, Kith and Wilson have also worked together on a community initiative with Fête le Mur in Stains, France. Fête le Mur is a youth center outside of Paris that offers tennis and multi-activity initiatives to instill values such as respect, solidarity, and discipline the younger generation. Kith, Wilson, and Fête le Mur restored two tennis courts in Stains, which included a full resurface and repair, as well as a custom paint job. Giving back to the local community remains an integral component of Kith and Wilson’s partnership, and a continuation of their community efforts in Queens, New York back in 2021.